Welcome to Bertels Textilhandels GmbH

Bertels Textilhandels GmbH was founded in 1963 and has been a household name in Germany ever since – because the company rests on several pillars.

Launched as a trading agency for home textiles and sporting goods in the early 1980s, the company entered into its own business by concluding license agreements in the German Soccer League.

This area has been continuously developed and expanded up to the present day (e.g. DEL Ice Hockey).

At the end of the 1990s, Bertels began developing its first own outdoor fashion collection under the registered name First B, which has quickly developed into a permanent fixture in the retail sector thanks to its excellent price-performance ratio.

Our goal and company philosophy is to offer the best possible quality at fair prices for the whole family. It is important never to ignore the quality standard and the associated detailed solutions.